{"schema_version":"0.10.0","id":"LR-2026-0352","record_version":1,"title":"AI deepfakes of real doctors spread health misinformation on social media","verification":{"human_verified":false,"method":"automated_gate","auto_verified":true,"score":42.8,"score_breakdown":{"source_authority":12.1,"independent_corroboration":7.0,"implicated_party_confirmed":0.0,"citation_integrity":14.0,"specificity":0.0,"completeness":2.56,"unhedged_language":5.0},"checks":{"schema_valid":true,"every_field_cited":true,"quotes_verbatim":true,"source_fetched":true,"distinct_incident":true,"dates_plausible":true,"sources_agree":true,"source_describes_incident":true,"severe_backed_by_source":true,"record_integrity":true,"eligible":true,"about_this_case":true},"gate_version":"gate-2026-10-18.7","cross_check_model":null,"cross_check_agreement":null,"duplicate_of":null,"verified_by":null,"verified_at":"2026-11-01","extraction_run_id":null,"evidence_level":{"level":"preliminary","reason":"1 report: The Guardian · subject to change","original_document":null,"reports_total":1,"reports_independent":1,"reports_derivative":0,"developing":false,"disputed":false,"rules_version":"evidence-2026-10-29.1","computed_at":"2026-11-01","history":[{"date":"2026-11-01","from_level":null,"to_level":"preliminary","reason":"1 report: The Guardian · subject to change"}]},"sources_hash":"bf6827a6c420b5d62280a1b8676b1f497d5000e8dfdc99756b9ed587b0e3240d"},"system":{"model_name":null,"model_version":null,"developer":"unknown","harness":null,"tools_granted":[],"permissions_scope":null,"autonomy_level":"unknown","guardrails_present":[],"deployment_context":"unknown","tier":null,"lifecycle_stage":null,"integration_type":null,"intended_use":null,"safeguard_state":null,"production_intended":null},"event":{"date_occurred":null,"date_disclosed":"2025-12-06","incident_class":"harmful_output","failure_class":null,"agent_involved":null,"secondary_failure_classes":[],"trigger":"unknown","duration":null,"detection_method":"third_party","summary":"Deepfake videos built from real footage of health experts were posted on TikTok, X, Facebook and YouTube. The clips reworked the speakers' images and audio so they appeared to promote menopause products sold by Wellness Nest, a US-based supplements firm. Full Fact uncovered hundreds of such videos and published its investigation. Prof David Taylor-Robinson found out only after a colleague alerted him, and TikTok hosted 14 doctored videos of him. TikTok removed the videos six weeks after his complaint, citing its rules against harmful misinformation and impersonation. Wellness Nest told Full Fact that the deepfake videos were unaffiliated with its business and that it had never used AI-generated content.","tags":[],"date_detected":null,"near_miss":null,"root_cause":null,"root_cause_detail":null,"failure_class_detail":null,"responsible_party":null,"adversarial_actor":null,"input_provenance":null,"time_to_contain":null,"operations_paused":null,"remediation":null,"precursor_events":null,"primary_risk":"RK19"},"impact":{"direct_loss_usd":null,"remediation_hours":null,"records_exposed":null,"third_parties_affected_count":null,"severity":"moderate","severity_because":"Test: moderate, data or systems of others touched with a bounded scope stated. Fact: TikTok hosted 14 doctored videos of one named doctor, and eight more were found featuring a second named person.","harm_class":[],"affected_description":null,"protected_class_involved":null,"data_categories_exposed":[],"loss_range_usd":null,"reversibility":null,"downstream_exposure_count":null},"evidence":{"sources":[{"url":"https://www.theguardian.com/society/2025/dec/05/ai-deepfakes-of-real-doctors-spreading-health-misinformation-on-social-media","publisher":"The Guardian","date":"2025-12-06","type":"press","title":"AI deepfakes of real doctors spreading health misinformation on social media - The Guardian","archived_url":null,"attachment":"first_report","independence":"independent"}],"per_field_confidence":{"event.detection_method":"C","event.incident_class":"C","impact.severity":"D","impact.severity_because":"D","event.primary_risk":"D","event.summary":"C","system.autonomy_level":"D","system.deployment_context":"D","event.trigger":"D","context.country":"D","system.developer":"D","event.date_disclosed":"D","context.denominator_available":"D"},"field_citations":{"event.detection_method":[{"source_index":0,"quote":"The factchecking organisation Full Fact has uncovered hundreds of such videos featuring impersonated versions of doctors and influencers directing viewers to Wellness Nest, a US-based supplements firm."}],"event.incident_class":[{"source_index":0,"quote":"The fake Taylor-Robinson recommended that women in menopause should visit a website called Wellness Nest and buy what it called a natural probiotic featuring “10 science-backed plant extracts, including turmeric, black cohosh, Dim [diindolylmethane] and moringa, specifically chosen to tackle menopausal symptoms”."}],"impact.severity":[{"source_index":0,"quote":"In August, he was shocked to find that TikTok was hosting 14 doctored videos purporting to show him recommending products with unproven benefits."}],"impact.severity_because":[{"source_index":0,"quote":"In August, he was shocked to find that TikTok was hosting 14 doctored videos purporting to show him recommending products with unproven benefits."}],"event.summary":[{"source_index":0,"quote":"TikTok and other social media platforms are hosting AI-generated deepfake videos of doctors whose words have been manipulated to help sell supplements and spread health misinformation."},{"source_index":0,"quote":"The factchecking organisation Full Fact has uncovered hundreds of such videos featuring impersonated versions of doctors and influencers directing viewers to Wellness Nest, a US-based supplements firm."},{"source_index":0,"quote":"The real Taylor-Robinson discovered that his likeness was being used only when a colleague alerted him."},{"source_index":0,"quote":"TikTok took down the videos six weeks after Taylor-Robinson complained."},{"source_index":0,"quote":"Wellness Nest told Full Fact that deepfake videos encouraging people to visit the firm’s website were “100% unaffiliated” with its business."}]},"notes_on_gaps":"No autonomous AI agent is described, so no agent or failure-class fields are given. The deepfakes' AI system, developer, model and creators are not named in the sources, and no system fields are given. Dates of occurrence and detection are not stated. date_disclosed 2025-12-05 is my inference from 'published on Friday' in an article dated 2025-12-05. incident_class harmful_output and the severity tier moderate are my judgements. Affected party counts are not stated as numbers, so impact.third_parties_affected_count is omitted. The incident country is not stated, so context.country is omitted. Sources do not describe any specific technical control held, failed, or missing, so the links list is empty. TikTok's removal is reported but no control id was matched to it, so remediations is empty. The Department of Health and Social Care was approached but gave no comment. [case created by the backfill: read by claude-haiku-5-5, backfill-2026-11-01.2, 2026-11-01; not yet reviewed] [2026-11-01: evidence level set: Preliminary (1 report: The Guardian · subject to change)]"},"context":{"industry":null,"org_size_band":null,"country":"unknown","denominator_available":false,"denominator":null,"related_incident_ids":[],"systemic_exposure":null,"shared_model_id":null,"upstream_incident_id":null,"incident_evidence":null,"regulatory":null,"coverage":null},"analysis":{"sections":{"timeline":[{"text":"Footage later used in the deepfakes was recorded at a PHE conference talk given by Taylor-Robinson.","quote":"The footage of Taylor-Robinson used to make the deepfake videos came from a talk on vaccination he gave at a Public Health England (PHE) conference in 2017 and a parliamentary hearing on child poverty at which he gave evidence in May this year.","source_index":0,"when":"2017"},{"text":"Taylor-Robinson found TikTok hosting 14 doctored videos of him.","quote":"In August, he was shocked to find that TikTok was hosting 14 doctored videos purporting to show him recommending products with unproven benefits.","source_index":0,"when":"August"}]},"model":"claude-haiku-5-5","prompt_version":"backfill-2026-11-01.2","extracted_at":"2026-11-01","source_urls":["https://www.theguardian.com/society/2025/dec/05/ai-deepfakes-of-real-doctors-spreading-health-misinformation-on-social-media"]}}